Ubisoft Is Pursuing New Projects That Will Expand Its Major IPs

Ubisoft, one of the giants of the gaming world, may be working on a new venture that will bring together its biggest and most valuable IPs (intellectual properties) under one roof. According to Bloomberg, the company is looking for investors for this venture. It is stated that the plan aims to position Ubisoft’s core brands, especially Assassin’s Creed, at a higher valuation. However, it is claimed that these plans are not yet final and the company is in talks with investors.

Tencent and Other Investors on Ubisoft’s Agenda

It is claimed that Ubisoft has contacted its existing investors for this new venture. Among these investors is China-based technology giant Tencent. However, it is claimed that Tencent did not show much interest in this project. In the past, a purchase agreement was discussed between Tencent and the Guillemot family, the founders of Ubisoft, but this agreement did not happen because the Guillemot family did not want to lose control of the company.

According to the report, Tencent may consider joining Ubisoft’s new venture as a minority shareholder only. In addition, it is claimed that Ubisoft is open to talks with other major companies such as Microsoft and Electronic Arts for IP sales or partnerships.

This new venture is considered to be part of Ubisoft’s efforts to find a solution to its recent financial difficulties. The company has been through a difficult process in recent years with delays in major projects and games that did not achieve the expected success. The new venture stands out as a strategic move to make Ubisoft’s brands more profitable and increase the value of the company.

The success of Ubisoft’s venture may largely depend on the performance of new games such as Assassin’s Creed Shadows. If these games are a big success, it may be easier to attract investors for the company’s new venture. However, it is worth noting that these plans are currently just rumors and Ubisoft has not made an official statement yet.

These claims about Ubisoft’s future have sparked great curiosity in the gaming world. How the company will manage its most valuable brands and what impact this new initiative will have on the gaming industry will become clear in the coming period.

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