Uncertainty Remains About GTA 6 Price

One of the most anticipated issues surrounding GTA 6, scheduled for release in 2026, remains its release price. In his latest statement, Take-Two CEO Strauss Zelnick emphasized a “fair price” but didn’t specify the exact price. This uncertainty has reignited discussions about whether the game will be priced at $80 or higher.

GTA 6 Price Announcement to Come from Rockstar

Responding to Variety’s question about “$80 games,” Zelnick stated that the GTA 6 price will be announced by Rockstar Games. The CEO stated that Take-Two has always aimed to offer players more value than they pay, and that they are also implementing industry-standard methods such as special editions and price reductions over time. However, these statements emphasized the company’s ethos rather than directly addressing the price question.

Many in the gaming world are certain that GTA 6 will launch at $80. Nintendo was the first company to experiment with this price point, and while Microsoft recently withdrew its price increases, it’s believed Take-Two won’t miss out on such an opportunity. The sales power of the GTA brand has the potential to generate significant demand despite the high price tag.

Some rumors suggest that GTA 6 could launch at $100. While this figure seems exaggerated at this point, it’s likely that bundles will be released that exceed this price point with additional content and collector’s editions.

The uncertainty surrounding the price is likely to fuel further debate as the game’s 2026 release date approaches. As players await an official announcement from Rockstar, they are questioning whether the content offered in exchange for the potential higher price is truly “fair.”

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